Luxury Meets Versatility – Samantha Holmes Unveils the Alpaca Travel Wrap

30th October 2025

Lovingly crafted in the brand’s artisan studios in Peru from expertly softened 100% Baby Alpaca, this new edition of our bestselling alpaca travel shawl features a finer, denser jersey knit for exceptional softness and durability. It’s generously sized for elegant layering without bulk, and delivers breathable warmth with a feather-light touch.

“This alpaca scarf has been our most loved piece for over 12 years, but I felt it was time for a luxury edit,” says founder Samantha Holmes. “Think vintage travel, Orient Express, old country house hotels - with a subtle nod to Peru’s rich textile heritage.”

The New Wraps are very different from our old Travel Shawls which are gradually being phased out. The New Travel Wraps are knitted with 100% Baby Alpaca. The old shawls were knitted in Superfine, which is not as soft, and the yarn count is now 2/28 instead of 2/16. This is a much finer yarn than 2/16 and the knit is much tighter. The result is a wrap that is: - unlikely to snag - lighter in the hand - softer and smoother - far more fluid in drape - less bulky when layered - more refined in appearance - but the overall weight of 250g has been kept, so they are equally warm!"

Multi-functional Wrap, Scarf, Shawl or Pillow

The Alpaca Travel Wrap is designed for a modern lifestyle - a cosy wrap on long-haul flights, a sophisticated evening layer, a lightweight alternative to a jacket, or a discreet and luxurious solution for new mums needing to feed babies on the go, and when not in use, it can be neatly stowed inside its protective bolster cover.

Formerly known as the Alpaca Travel Shawl, this new edit enhances everything customers already loved, with a silkier feel, and improved resistance to snagging.


🦙 Key Benefits:

  • Butter-soft with no prickle factor -ideal for sensitive skin
  • Hypoallergenic - contains no lanolin
  • Insulating - up to 4 times warmer than sheeps wool
  • Squashes down small - perfect for packing
  • Anti-microbial & odour-resistant - stays fresher, longer
  • No pilling or bobbling - washes beautifully and stays pristine
  • Multiway design - pillow, scarf, blanket, and feeding cover
  • Beautifully Presented and perfectly giftable

Each wrap comes pre-rolled in a handmade drawstring bolster bag, which doubles as a compact travel pillow. The bolster is presented in a striking, FSC-certified card sleeve with ecological lamination - perfect for gifting and in-store display.

Colourways Inspired by Nature

Available in 12 timeless marled colourways - from forest green, russet and storm blue to berry red and soft ochre - each shade is designed to reflect the rugged beauty of the Scottish Highlands, where the brand is based.

Product Details:

Material: 100% Baby Alpaca
Size of Scarf: Approx. 80 x 180 cm
RRP: £160

Retail | Wholesale | Export